MASTER Risk Model - Learning Resources - Situation

Customers

Ask a prospect: “If you recommended us to a peer, what would you say?”, write their exact words.

Send a thank-you note and a 2-question form to five testers, what’s clear, what’s confusing?

Ask five users: “Which features excite you, and which frustrate you most?”

Ask a loyal tester what made them trust you initially and what keeps them.

Share three possible headlines with a user, ask which one feels most relevant.

Ask a user: “How would you explain this product to someone in your field?”

Employees

Ask a collaborator: “What’s one thing I could stop, start, or continue to better support you?”

Run a quick pulse check: “On a scale of 1–10, how connected do you feel to our mission now?”

Ask each collaborator to share their personal quarter goal, compare to your venture’s goals.

Ask someone outside your team: “How do you see our project contributing overall?”

Ask someone junior to speak first in your next check-in, observe the shift.

Ask another founder how they build team trust, what practice could you try?

Partnerships

Ask a partner: “What’s one thing we do better than others you’ve worked with?”

Ask someone on your team who works with a partner, what frictions or strengths do they see?

Share your partner deck with a neutral peer, what feels credible, and what feels vague?

Run a mini-feedback loop with two partners: “What’s one win and one wish so far?”

Ask a partner: “What’s a project you’ve wanted to try but lacked the right collaborator?”

Check in with a partner’s junior contact, how do they see the collaboration?

MASTER Risk Hub