MASTER Risk Model

Our Mission

We help people and organizations unlock their potential by mastering uncertainty. Risk-taking is not a talent, it’s a learnable skill. Our mission is to transform that skill into strategies that fuel growth, resilience, and lasting success.

Who Are We

We build tools rooted in research and proven in real life. Developed with industry experts and behavioral scientists, our model turns insight into action, empowering individuals and organizations to grow, adapt, and succeed in a changing world.

Meet the

Founder of the Model

Marina Tognetti, founder of the MASTER Risk Model, helps individuals and organizations turn uncertainty into opportunity.

Her diverse background reflects a blend of entrepreneurial leadership, corporate expertise, and strategic rigor.

Marina Tognetti is the author of the upcoming book MASTER Risk, a practical method for working with fear and uncertainty in real situations.

The book explains how your Mindset, Abilities, and Situation shape your responses and how simple steps can help you move forward.

Once you learn it,
everything changes.

The MASTER Risk Model

Grounded in scientific research, the model integrates insights from

psychology behavioral science cognitive theory

ensuring a practical and evidence-based approach to mastering risk

The MASTER Risk Model was inspired by Marina Tognetti’s entrepreneurial journey.

While building her company, mYngle, she faced countless challenges and realized an important truth: risk isn’t a threat, it’s a process that can be learned and mastered.

She also noticed a gap in the way success was approached. Business advice focused on strategies and tactics, while personal development emphasized mindset or skills. Rarely were these elements combined

To bridge this gap, Marina created a framework to help individuals navigate uncertainty with actionable steps.

When she shared the idea, the response was immediate: people wished they’d had this framework earlier in their own careers.

This is the support Marina wished she’d had when building mYngle. Rooted in the principles of entrepreneurship, the riskiest game of all, it proves that if it works there, it can work anywhere.

Today, the MASTER Risk Model is more than a framework, it’s a proprietary system officially recognized under European Patent Pending (Application No. EP25188255).

Ready to drive results?